Liverpool Shopping Park sees 60% rise in visitor figures
The Derwent Group has reported 60% year-on-year visitor growth at Edge Lane’s Liverpool Shopping Park, in contrast to the national trend of declining retail footfall.
The park’s visitor count hit 135,158 in January 2019 – a 50,439 increase on January 2018.
The latest figures also show that the average dwell time at Liverpool Shopping Park is 98 minutes and has been increasing steadily month-on-month since Spring last year.
News of the park’s strong performance comes as The Derwent Group prepares to start construction work for phase two, which will deliver in excess of 145,000 sq ft of additional retail and leisure space at the Edge Lane site.
The Derwent Group is investing £30m in this next phase, which will include a leisure block comprising a six-screen cinema, a new state-of-the-art Hollywood Bowl, as well as a gym and five restaurant units on the ground floor.
A separate building will accommodate a 60,000 sq ft anchor retail store and a further 16 smaller retail units.
Hugo Clark, group property managing director at The Derwent Group said: “In light of the challenges facing the retail sector nationally, it is hugely encouraging that Liverpool Shopping Park is performing so well, not only in terms of visitor numbers and dwell time, but in relation to the strong local trading figures our retailers are reporting too.
“Phase two will add a very strong leisure component to the mix and consolidate Liverpool Shopping Park’s position as a compelling retail and leisure destination in its own right.
“As we announce more new tenants and operators for the second phase we fully expect to see continued interest and growth in the park’s performance.”
The first phase of Liverpool Shopping Park opened in October 2017 and includes high-profile brands including Next, M&S Food Hall, River Island, H&M, Chiquito, TK Maxx and Smyths Toys.
Construction of phase two will start this Summer and is expected to be complete by Autumn 2020. McMullen Wilson and CSP are the letting agents. AEW are the architects.
The Derwent Group is part of the Albert Gubay Charitable Foundation and operates in the retail, leisure, industrial and commercial sectors. The group’s retail portfolio extends to 1.74m sq ft across nine retail parks in the North of England.